Originally published in The Tennessean - February 4, 2008: From Amp to Yukon, advertisers lined up on Super Bowl Sunday, putting up $2.7 million for 30 seconds of fame or infamy. Thirteen brave brands bet more than $5 million for sixty seconds of this rarified airtime. (To watch this year's Super Bowl ads, visit http://www.usatoday.com/money/advertising/admeter/2008admeter.htm .) Companies with Tennessee ties were well represented. Bridgestone’s two 30-second spots featured critters, Alice... read more
